How
to build an Optimized WebSite
You’ve just launched your beautiful, streamlined site. Now why
isn’t there any traffic?
It seems like the latest trend in website
design is minimalism. If you’re
launching a new site or redesigning an existing one, think about one thing;
“How are people going to find me?” Even
after taking care of all the technical aspects to make sure your site loads
quickly and can be crawled by the search engines, you need to do more. While it may look great to limit the content
on your site to a handful of pages, it’s not a good idea from an optimization
perspective.
I’m sure you’ve heard that in SEO "content is king". To attract
search engine visibility for a variety of keywords, each keyword needs its own
page of well-written, engaging content.
Great content gets referenced and linked to by other websites which is a
key search engine ranking factor. On top of that, people share great content
with their social media networks, making social
signals another factor the search engines are now taking
into account.
For an evaluation of a well-constructed site,
and a list of tips and design ideas, request
our full POV.
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