PR News released their Digital PR Guidebook, which includes a section written by DBE president/CEO Veronica Fielding:
“Get Your Company ‘Found’ With Robust Content and SEO Strategy”
Why is sound content strategy essential to SEO success? Ms. Fielding covers the three most important steps to creating compelling web content to support your SEO program, including strategies for keeping content frequently updated to leverage Google Caffeine's faster indexing speeds, incorporating links and generating online conversations around your brand.
The guidebook can be purchased on the PR News website.
Tuesday, January 11, 2011
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